E-Commerce Holidays in Q1
New Year’s Day
- Date: 1st of January
- Market: Worldwide
Focus on products that align with resolutions and fresh starts, such as health-oriented items or motivational products like print-on-demand water bottles and workout apparel. Design trends often feature champagne, gold, silver confetti, inspirational typography and fireworks to symbolize celebration. Custom notebooks are a great product for this occasion as consumers begin to plan out their year.
Lunar New Year
- Date: Wednesday, Jan 29, 2025
- Market: USA, China, Hong Kong, Vietnam, UK, and more
At the start of the Lunar Calendar, the focus of the Lunar New Year is to usher in good luck and good fortunes for the new year, along with common terms such as renewal and good health. Celebrating renewal and prosperity, products in red and gold—traditional colors—are highly sought after. Personalized items featuring the snake, the symbol for 2025, will be in demand, alongside festive home décor, textile products such as personalized pillows and custom blankets, and photo gifts such as cards, posters, and calendars.
Super Bowl
- Date: Sunday, Feb 9, 2025
- Market: USA
The Super Bowl is one of the most-watched sporting events in the United States, with many households having Super Bowl watch parties or tailgating events. This American football sporting event is a great opportunity to target certain sports teams’ colors, footballs, and stadiums.
IMPORTANT NOTE: The Super Bowl is trademarked by the NFL, please refer to it as “the big game” instead.
Valentine’s Day
- Date: Friday, February 14, 2025
- Market: Worldwide
A day for customers looking for personalized print-on-demand products to show their love to their significant other, Valentine’s Day products commonly come in shades of red and pink, symbolizing love and featuring heartfelt messages.
Customizable gifts such as jewelry, greeting cards, photo collages, and wall decor products such as framed prints or canvas prints are popular on this day. Themed in red and pink, these products offer a unique way for customers to express affection to loved ones.
St. Patrick’s Day
- Date: Monday, March 17th, 2025
- Market: Ireland, USA, Canada, Australia
Embrace the traditional emerald green alongside symbols of shamrocks and leprechauns. Textile products, posters, accessories, and festive décor can cater to celebrations of Irish culture.
Holi Festival
- Date: Friday, March 14, 2025
- Market: India, USA, Singapore
Known as the Festival of Colors, Holi offers great opportunities to market vibrant and traditional items. White shirts, Hindu-inspired patterns, and flower motifs are often popular choices during this festival.
Easter
- Date: Sunday, April 20, 2025
- Market: USA, UK, Europe, Brazil
As one of the major Christian holidays, Easter brings many opportunities for customized products with pastel colors to be purchased for festivities—whether at home, in the park for a cookout or egg hunt, or at church. Additionally, Easter marks the start of spring, a popular time for seasonal refreshes. This makes it the perfect season to sell wall and home decor, as people refresh their spaces with bright, spring-themed items. Cute products featuring bunnies, florals, or Easter baskets are top sellers during this time, just as fall-themed decor gains popularity around Labor Day.
E-Commerce Holidays in Q2
Cinco de Mayo
- Date: Monday, May 5, 2025
- Market: USA, Mexico
Celebrating Mexican unity and traditions, Cinco de Mayo is celebrated by both Mexicans and Americans alike, featuring sombreros, the colors of the Mexican flag (red, green, and white), tacos, and other fun features of Mexican culture. For Cinco de Mayo parties (or fiestas) focus on hats, apparel, party decorations including banners, and themed decor.
Mother’s Day
- Date: May 2025
- Market: International
A celebration of all the things mothers do for us, many people are searching for unique presents to show their mothers how much they mean to them. This could be something sentimental, such as a framed print featuring a customer and their mother from years ago, or an entire family photo.
Customers seek unique, personalized gifts like framed prints and sentimental décor to express appreciation. Floral themes and pastel colors tend to dominate product offerings.
It should also be noted that Mother’s Day is a very popular holiday for print-on-demand and your marketing efforts should reflect that spike in demand.
Memorial Day
- Date: Monday, May 26, 2025
- Market: USA
Both a day to celebrate the troops and commonly a day announcing the beginning of summer, many people on Memorial Day spend the day outside, and the holiday is commonly associated with grilling and enjoying the sun.
As the unofficial start of summer, Memorial Day brings a focus on outdoor products. Think red, white, and blue-themed products including yard signs, flags, and grilling essentials.
Father’s Day
- Date: June 2025
- Market: USA, Canada, Mexico, Europe (March)
Akin to Mother’s Day, Father’s Day focuses on appreciating your father. Many presents on Father’s Day involve tech, tools, or greeting cards. Father’s Day often revolves around sports, tools, and humorous gifts. Custom tech items or personalized drinkware such as custom water bottles and mugs make for great product offerings.
Graduations
- Date: May-June 2025
- Market: USA, Canada, Europe
Graduation season typically happens around the start of summertime in the months of May to June. This is a great opportunity to market personalized products for new grads such as yard signs, custom banners, or gift-giving products such as collage prints and acrylic blocks.
E-Commerce Holidays in Q3
The 4th of July
- Date: Friday, July 4, 2025
- Market: USA
Similar to Memorial Day, Independence Day in the United States is considered a federal holiday, and is a time to enjoy cookouts at the park and enjoy the summer weather before celebrating fireworks at night. Red, white, and blue dominate as customers seek patriotic decorations including banners and yard signs, apparel, and outdoor gear to celebrate Independence Day.
US Labor Day
- Date: Monday, September 1, 2025
- Market: USA
While Memorial Day is commonly considered the start of the summer season, Labor Day is considered the final hoorah before the weather starts to get a little colder. As summer winds down, many people enjoy outdoor gatherings. Customized outdoor décor including comfy pillows and party materials like custom water bottles are ideal product options for this holiday.
E-Commerce Holidays in Q4
At the start of Q4, it’s important to be prepared for Peak Season. Check out our great resource on Peak Season Preparedness.
Halloween
- Date: Friday, October 31, 2025
- Market: Worldwide
With a variety of custom products ranging from decorations to costumes, Halloween offers ample opportunities to cater to consumers celebrating this festive occasion. Halloween is a prime holiday for print on demand sellers, as there’s a variety of custom products to be made, from more inexpensive canvas to be used as decorations for homemade haunted houses, to banners and more. With the classic combination of black and orange, along with all things spooky (skeletons, witches, ghosts, etc), there’s a rich tradition to target for people of all ages.
U.S. Thanksgiving
- Date: Thursday, November 27, 2025
- Market: USA
As one of the most potentially profitable e-commerce holidays in the United States, all things fall-themed, such as pumpkins, turkeys, and autumnal colors are the perfect way to target Thanksgiving. Custom bottles, mugs, and other personalized print on demand products can be customized for family reunions or turkey trots. This is also the time of the season when consumers refresh their decor for the holidays, just as they did in Springtime. Wall and home decor products such as framed prints and blankets can also be great products to market.
Black Friday and Cyber Monday
- Date: Friday, November 28, 2025 and Monday, December 2, 2025
- Market: Worldwide
As the official start of the holiday season (both for decorations and for purchases), Black Friday and Cyber Monday are two crucial days where many customers try to get their holiday shopping (for both others and themselves) done.
Prepare for this weekend early with email marketing campaigns, social media campaigns, and data-backed targeted marketing to push brand awareness and reach valuable customers. Also consider beginning your marketing efforts earlier in the weeks leading up to these days as customers now begin their holiday and deal-seeking shopping earlier than before.
Christmas and Hanukkah
- Date: Sunday, December 14, 2025 to December 25, 2025
- Market: Worldwide
The holiday season, with its parties and celebrations, is a great time to promote personalized products for these events. Offer custom holiday gifts that reflect the festive spirit, such as Christmas-themed items in red, green, and gold, or Hanukkah-themed products in blue and white. Print-on-demand products such as personalized blankets, custom ornaments, greeting cards, bottles and drinkware, and desktop canvas prints are perfect compliments for this major gift-giving holiday.
New Year’s Eve
- Date: Wednesday, December 31, 2025
- Market: Worldwide
A major celebration across the world, New Year’s Eve is a time when friends and family alike come together to celebrate the start of a new year. A time for celebrations, New Year’s Eve is an excellent opportunity to market party supplies, decorations, and festive accessories. Bottles and drinkware, motivational posters, and custom banners are great print-on-demand products to sell for this holiday.
Bonus: Prime Day
- Date: July & October
- Market: Worldwide
Although not a global holiday in the traditional sense, Amazon Prime Day, which takes place over a few days in both July and October are now major ecommerce holidays around which businesses have a chance to achieve additional revenue. Use these opportunities to market your products. As these are more general ecommerce days, there is no limit to what products you can promote, giving you an opportunity to market your whole print-on-demand catalog.
What Are the Best Holidays for Print-on-Demand Businesses?
For businesses focused on customizable products, the period from Q3 to Q4 offers significant revenue opportunities. From Halloween to New Year’s Eve, consumers are in the market for unique, personalized products that capture the spirit of the holidays. Other key dates include Mother’s Day, Father’s Day, and Valentine’s Day, all of which provide excellent opportunities to engage with customers through thoughtful, customized gifts.
When planning for the holidays, it’s essential to coordinate with your manufacturer to guarantee smooth operations. Ensure seamless integration with global fulfillment centers and reliable shipping, regardless of location. For high-quality, white-label , Sensaria offers the perfect solution with a dedicated team to support your business needs.