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Privacy Policy

Last Updated: 06 27 2025

SENSARIA PRIVACY POLICY

1.0 Introduction

At Sensaria (formerly Circle Graphics Decor, our infinite source for décor
& design), we believe in the power of more. Infinitely more. Bolder
creativity, elevated products, enhanced experiences, and expanded growth
opportunities.

We have joined together the industry’s leading custom wall decor companies:
Circle Graphics Décor, the leader in wall décor; and World Art Group – the
leader in licensed & created art; Bay Photo – the leader in
premium-quality products. So, whatever your vision — we are here to help you
bring it to life.

For more information about our services, please refer to our website:

https://www.sensaria.com/about-sensaria/

This Privacy Policy applies to Sensaria (“we,” “our,” or “us”) as related
to our services, which collectively include:

the use of our website
www.sensaria.com,  it may be modified,
relocated and/or redirected from time to time;

the use and participation in social media messages and marketing campaigns,
and

the use of our products and services.

This Privacy Policy sets out the details relating to how we handle your
personal information, whether collected online or offline, as:

A website visitor;

An end user of the application (“end user”);

A current or prospective client; and

A partner.

2.0 Personal Information We Collect

2.1 Information You Choose to Provide to Us

WHEN

  • We may ask you to provide personal information when:
  • You use the website to download articles, data sheets or eBooks.
  • You request a free trial or demo.
  • You refer a friend to us.
  • You connect with us directly via phone calls or video conferencing
    platforms.
  • We or your organization’s Client Account Administrators grant you access to
    the application.
  • You or your organization’s Client Account Administrators upload or enter
    your personal information into the application.
  • You participate in a marketing or sales promotion.
  • You attend trade events and other industry networking events.
  • You register or attend a webinar or other event.
  • You participate in programs we may offer from time to time.
  • You participate in chats.
  • You pay for our services.

If you choose to provide us with a third-party’s personal information (the
person’s name, email and company) when taking part in our referral program,
you represent that you have the third-party’s permission to do so.

WHAT

  • Identifiers, such as your name, mailing address, email address, zip code,
    telephone number or other similar identifiers; company name, job title,
    business email address and department; account information, for example:
    username and password.
  • User Content, for example, content you submit when you contact customer
    service or otherwise contact Sensaria.  This may include recordings you
    create, including audio recordings or voicemail you submit in connection
    with customer service.
  • Communications Data, for example, during our communications with you, we
    collect the content of these communications as well as metadata about the
    communications, i.e., date and time of the call or text (SMS or MMS) message
    and phone numbers.
  • Commercial information, for example, records of products or services
    purchase and purchasing or consuming histories.
  • Internet or network information, such as your browsing history, log and
    analytics data, information about the device(s) used to access the services
    and information regarding your interaction with our websites or services and
    other usage data
  • Geolocation data, such as information about your location (at country and
    city level only) collected from your IP address
  • Sensory Information, the content, audio and video recordings of conference
    calls between you and us that we record where permitted by you and/or the
    law
  • Inferences, for example, Sensaria might infer based on your purchase history
    that you would be interested in other products or services.
  • Other personal information, such as personal information you provide to us
    in relation to a survey, comment, question, request, article download or
    inquiry and any other information you upload to our application
  • We do not process sensitive personal information that may be considered
    “special” or “sensitive” in certain jurisdictions, for example your racial
    or ethnic origins, sexual orientation, and religious beliefs.

2.2 Information We Collect Automatically

WHEN

We collect information about your visits to the website and the application
when you land on any of our web pages through cookies and similar tracking
technology.

When you visit our Website, we send one or more “cookies” to your computer or
other device. A cookie is a small file containing a string of characters that
is sent to your computer when you visit a website. When you visit the website
again, the cookie allows that website to recognize your browser. Cookies may
store unique identifiers, user preferences, and other information. You can set
your browser to refuse all cookies or to indicate when a cookie is being sent.
However, some website features or services may not function properly without
cookies. We use cookies to improve the quality of the Website and services,
including to store user preferences, to track user trends, and to provide
relevant advertising to you.

Pixel Tags. We may use “pixel tags,” also known as “web
beacons,” which are small graphic files that allow us to monitor the use of
the Website. A pixel tag is a type of technology placed on a website or within
the body of an email for the purpose of tracking activity on websites, or when
emails are opened or accessed, and is often used in combination with cookies.
A pixel tag can collect information such as the IP (Internet Protocol) address
of the computer that downloaded the page on which the tag appears; the URL of
the page on which the pixel tag appears; the time the page containing the
pixel tag was viewed; the type of browser that fetched the pixel tag; and the
identification number of any cookie on the computer previously placed by that
server.

Google Analytics. We may disclose your information to Google
Analytics, in its capacity as a service provider to Sensaria, to track and
analyze the use of our services on our behalf. To opt out of being tracked by
Google Analytics across the services, visit
Google Analytics Opt-out Browser Add-on Download Page.

For more information on the privacy practices of Google, please visit the
Google Privacy & Terms Page

WHAT

The information collected includes:

  • access times.
  • the pages you view.
  • the links you click on.
  • the search terms you enter.
  • actions you take in connection with any of the visited pages.
  • your device information such as IP address, location, browser type and
    language.
  • the Uniform Resource Locator (URL) of the website that referred you to our
    website and;
  • the URL you browse away from our pages if you click on an external link.

We may also collect information when you open email messages from us or click
on links within those email messages.

Tracking Across Time and Different Sites

The Site tracks your online activities over time and across websites or online
services on an individually identifiable basis.  For example, we may serve you
advertisements on other websites based on what appeared to interest you on our
Site.  We do allow third parties to use our Site to track your activities over
time or across other websites.

2.3 Other Categories Of Sources From Which We Collect Your Personal
Information

  • Service providers, for example analytics providers, IT, and
    system administration services.
  • Affiliated companies, for example, other companies in the
    Sensaria family of companies may disclose your personal information us to us
    to help us provide you with products or services that meet your needs.
  • Marketing/advertising companies, for example, from social
    media platforms, consumer research companies, and analytics or
    marketing/advertising companies.
  • Recording technologies installed by Company, for example,
    voicemail and other audio recording technologies with consent to the extent
    required by law.

3.0 Purposes For Which We Use Your Personal Information

We use your personal information to:

  • Deliver the contracted services and allow full use of the application
    functionality as purchased by the clients.
  • Deliver training and support to our application end users .
  • Carry out the transactions you have requested.
  • Process payments for application subscriptions.
  • Send communications to you through emails, calls, chats and video
    conferencing about:
  • New application features and upgrades.
  • Our services and offerings.
  • Event announcements.
  • Product notices and changes to our terms and policies.
  • Particular programs in which you have chosen to participate.
  • Promotional offers and surveys.
  • Scheduling demos and managing free trials.
  • Advertise and market our products and services, including delivering
    interest-based advertisements on this website and other sites or content
    syndication platforms and websites.
  • Carry out market research to understand how to improve our products and
    services and their delivery.
  • Create and manage marketing campaigns.
  • Generate sales leads and increase our market share.
  • Analyze user clicks and usage of the application and website to improve user
    experience and maximize usage of our services.
  • Manage our website and application to maintain and deliver the contracted
    functionality and services.
  • Enforce our website and application terms and/or separate contracts (if
    applicable) with you.
  • Prevent fraud and other prohibited or illegal activities.
  • Protect the security or integrity of the website, application, our business
    or services.
  • Protect our rights, property, or safety, as well as the rights, property, or
    safety of yours and others.
  • Report suspected criminal conduct to law enforcement and cooperate in
    investigations.
  • Exercise our rights under applicable law and to support any claim, defense,
    or declaration in a case or before a jurisdictional and/or administrative
    authority, arbitration, or mediation panel.
  • Ensure compliance with applicable laws and regulatory obligations.
  • As otherwise, as disclosed to you at the point of collection or as required
    or permitted by law.

Please note that sometimes we may record the video conferencing call in which
you participate to analyze and improve our staff’s communication skills. If we
do so, we will be announcing it at the beginning of the conference call and in
the meeting invite, and we will be providing a link to our Privacy Policy in
the meeting invites and on the registration page.

We do not sell your information to any third party for monetary or other
valuable consideration.   We also do not disclose your personal information to
third parties for cross-context behavioral  advertising.

4.0 How We Disclose Personal Information

Our Applications and Services

If you are an end user of our applications, your personal information may be
viewed by other users with access to the applications.

Disclosure to Unaffiliated Third Parties

We may disclose your information for a variety of reasons including, but not
limited to, to prevent an emergency, to prevent harm to others, to respond to
legal requirements, to protect or enforce our rights and policies, to protect
or enforce the rights of a third party, or as required or permitted by law
(including, without limitation, to comply with a subpoena or court order). In
particular, if you have an account, we may disclose your information to a
third party that alleges that you have infringed their intellectual property
rights in any way. Similarly, if you allege that another user is infringing
upon your intellectual property rights, we may disclose your information to
that user.

Disclosure to Service Providers and Online Partners. We may
contract with various service providers who help us provide, maintain, and
improve the Website and the services. For example, we use a service provider
to process payments made to us, and may subcontract out production,
fulfillment, analytics, reporting or other operations. We also contract with
several online partners to help manage, monitor and optimize our Website and
services and to help us measure the effectiveness of our advertising,
communications and how visitors use the Website.

Disclosure of Non-Personal Information. We may disclose your
de-identified information, in aggregate form, to potential strategic partners,
advertisers, investors, customers, and others. Deidentified information means
information subjected to reasonable measures to ensure that the deidentified
information cannot be associated with the individual.  We maintain
de-identified information in a deidentified form and do not attempt to
reidentify it, except that we may attempt to reidentify the information just
to determine whether our deidentification processes function correctly.

Internet Advertising. We may use third party service
providers to serve ads on our behalf across the Internet and sometimes on the
Website. They may collect anonymous information about your visits to our
Website, and your interaction with our products and services. They may also
use information about your visits to this and other websites to target
advertisements for goods and services.

Disclosure to Successors. If the ownership of all or
substantially all of our business changes or we otherwise transfer assets
relating to our business or the Website to a third party, such as by merger,
acquisition, bankruptcy proceeding or otherwise, we may transfer or sell your
personal information to the new owner. In such a case, unless permitted
otherwise by applicable law, your information would remain subject to the
promises made in the applicable privacy policy unless you agree differently.

Your Consent. In addition to the disclosure described
elsewhere in this Privacy Policy, we will disclose personal information with
companies, organizations, or individuals outside of the Sensaria corporate
group when we have your consent to do so.

Business Transfers. We may disclose your information in
connection with, or during negotiations over, any merger, sale of company
assets, financing, or acquisition of all or a portion of our business to
another company or in the course of bankruptcy proceedings.

5.0 How We Secure Personal Information

We are committed to protecting the security of all of the personal information
we collect and use.

We use a variety of physical, administrative and technical safeguards designed
to help protect it from unauthorized access, use and disclosure. We have
implemented best-practice standards and controls in compliance with
internationally recognized security frameworks. We use encryption technologies
to protect data at rest and in transit. It is important for you to protect
against unauthorized access to your password and to your computer. Be sure to
close your browser after you have completed your visit to the Site.

Please note that despite our reasonable efforts, no security measure is ever
perfect or impenetrable, so we cannot guarantee the security of your personal
data.

6.0 How Long We Keep Your Personal Information

We retain information as long as it is necessary to provide the services to
you and our clients.  We also retain your personal information for 12 months
after our last interaction with you subject to any legal obligations to
further retain such information.

We may retain information to comply with the law, prevent fraud, collect fees,
resolve disputes, troubleshoot problems, assist with investigations, enforce
our Terms of Service and take other actions permitted by law.  We also retain
this information for up to 12 months after our last interaction with you
subject to any legal obligations to further retain such information.

The information we retain will be handled in accordance with this Privacy
Policy.

Information connected to you that is no longer necessary and relevant to
provide our services may be de-identified or aggregated with other
non-personal data. This information may provide insights that are commercially
valuable to Sensaria, such as statistics of the use of the services.

7.0 Other Important Information

How to select your communications preferences

You may choose to receive or not receive marketing e-mail from us. Please
click the “Unsubscribe” link, when available in the email we sent you to stop
receiving marketing e-mail from us.

Even if you opt-out of receiving marketing e-mail, we may still communicate
with you regarding security and privacy issues, servicing your account,
fulfilling your requests, or administering any promotion or any program in
which you may have elected to participate.

Children’s Online Privacy Protection Act Compliance

No Information from Children Under Age 13. If you are under the age of 13,
please do not attempt to register with us at the Website or provide any
personal information about yourself to us. If we learn that we have collected
personal information from a child under the age of 13, we will promptly delete
that information. If you believe we have collected personal information from a
child under the age of 13, please email us at
privacy@sensaria.com
or contact us by mail at 501 innovation Ave, Morrisville NC 27560, attention
Privacy Officer.

Prospective users between the ages of 13 and 17 can only use the Website and
services under their parents or legal guardian’s supervision. If you are
between the ages of 13 and 17, you, your parent, or your legal guardian may
request that we remove any of your information in our database and/or opt-out
from receiving communications from us. If you wish to do so, please Contact
Us, email us at
privacy@sensaria.com
or contact us by mail at 501 innovation Ave, Morrisville NC 27560, attention
Privacy Officer.

Controls for DO-NOT-TRACK features

Most web browsers and some mobile operating systems and mobile applications
include a Do-Not-Track (“DNT”) feature or setting you can activate to signal
your privacy preference not to have data about your online activities
monitored and collected. At this stage, no uniform technology standard for
recognizing and implementing DNT signals has been finalized. As such, we do
not currently respond to DNT browser signals or any other mechanism that
automatically communicates your choice not to be tracked online. If a standard
for online tracking is adopted that we must follow in the future, we will
inform you about that practice in a revised version of this privacy notice.

California law requires us to let you know how we respond to web browser DNT
signals. Because there currently is not an industry or legal standard for
recognizing or honoring DNT signals, we do not respond to them at this time.

8.0 How to update your personal information

You may update your personal information by accessing your user profile or you
may contact us to request correction at
privacy@sensaria.com.

9.0 Additional information for California Residents

The California Consumer Privacy Act as amended by the California Privacy
Rights Act (the “CCPA”) requires the following additional information for
California residents. The information below concerning the collection and
disclosure of California residents’ personal information as well as the
information provided above on those topics, apply to Sensaria’s collection,
use, and disclosure of California residents’ personal information during the
twelve months preceding the last updated date of this Privacy Policy and
prospectively.

Notice at Collection

The Company collects the categories of personal information listed below and
in Section 2.0,above, for the purposes identified in Section 3.0, above, and
retains personal information for the period described below. We do not, and
will not, sell your personal information or disclose it to third parties for
cross-context behavioral advertising (“sharing”). In addition, we have no
actual knowledge that we sell or share the personal information of individuals
of any age, including the personal information of children under 16. We also
do not collect or process sensitive personal information for the purpose of
inferring characteristics about you.

Categories Of Personal Information We collect

We may have collected the following categories of personal information in the
past twelve (12) months:

 

Category Examples Collected
Identifiers Contact details, such as real name, alias, postal address, telephone or
mobile contact number, unique identifier, Internet Protocol address,
email address, and account name 		YES
Personal Information as defined in the California Customer records
Statute 		Name, contact information, education, employment, employment history,
and financial information 		YES
Protected classification characteristics under state or federal law Gender, age, date of birth, race and ethnicity. National origin, marital
status, and other demographic data 		YES
Commercial Information Transaction information, purchase history, financial details and payment
information 		YES
Biometric Information Fingerprints and voiceprints NO
Internet or other similar network activity Browser history, search history, online behavior, interest data, and
interactions with our and other websites, applications, systems, and
advertisements 		YES
Geolocation data Device Location YES
Audio, electronic, sensory, or similar information Images and audio, video or call recordings created in connection with
our business activities 		NO
Professional or employment-related information Business contact details in order to provide you our Services at a
business level or job title, work history, and professional
qualifications if you apply for a job with us 		YES
Education Information Students records and directory information NO
Inferences drawn from collected personal information Inferences drawn from any of the collected personal information listed
above to create a profile or summary about, for example, an individual’s
preferences and characteristics 		YES
Sensitive personal Information Racial or ethnic origins, sexual orientation, and religious beliefs NO

 

We may also collect other personal information outside of these categories
through instances where you interact with us in person, online, or by phone or
mail in the context of:

  • Receiving help through our customer support channels;
  • Participation in customer surveys or contests; and
  • Facilitation in the delivery of our Services and to respond to your
    inquiries.

Additional Information About Disclosures of Personal Information

We may disclose your personal information to third parties for the following
“business purposes” as that term is defined in the CCPA and as a supplement to
the disclosure described in Section 4.0, above:

  • Service providers: We may disclose any of the categories of
    personal information listed above to service providers for the business
    purpose of performing services on the Company’s behalf.
  • Professional Advisers and Related Third Parties: We may
    disclose the categories of personal information listed above to the
    professional services providers listed in Section 4.0, above, for the
    business purpose of auditing compliance with policies and applicable laws.
  • Affiliated companies: We may disclose any of the categories
    of personal information listed above to other companies within the Sensaria
    corporate group for the business purposes of: (a) auditing compliance with
    policies and applicable laws, (b) helping to ensure security and integrity,
    (c) debugging, (d) short-term transient use, (e) internal research, and (f)
    activities to maintain or improve the quality or safety of a service or
    device.

Retention of Your Personal Information

We will retain the collected personal information for as long as you continue
to use our services and for one year after our last interaction with you
unless a longer retention period is required by applicable law.

Your Rights

Subject to any applicable limitations and exceptions, California residents
have the following rights:

  • Right to Know: You have the right to submit a verifiable
    request for specific pieces of your personal information and for information
    about Sensaria’s collection, use, and disclosure of your personal
    information.
  • Right to Delete: You have the right to submit a verifiable
    request to delete personal information that Sensaria has collected from you.
  • Right to Correct: You have the right to submit a verifiable
    request to correct inaccurate personal information that Sensaria has
    collected from or about you, taking into account the nature of the personal
    information and the purposes of processing the personal information.
  • Non-Discrimination: Sensaria will not unlawfully
    discriminate against you for exercising your privacy rights under California
    law.

How to Exercise your Rights

To exercise these rights, you can contact us by emailing us at
privacy@sensaria.com, by mailing to 501 innovation Ave, Morrisville NC 27560, attention Data
Privacy Officer.

Authorized Agent

You can designate an authorized agent to exercise your rights to know,
correct, or delete on your behalf. If an authorized agent submits a request on
your behalf, the authorized agent must submit with the request a document
signed by you that authorizes the authorized agent to submit the request on
your behalf. In addition, we may ask you to follow the applicable process
described above for verifying your and the authorized agent’s identity. You
can obtain an “Authorized Agent Designation” form by contacting us at
privacy@sensaria.com. We may deny a request from an authorized agent that does not submit proof
that they have been validly authorized to act on your behalf in accordance
with applicable laws.

Request Verification

Upon receiving your request, we will need to verify your identity to determine
you are the same person about whom we have the information in our system. We
will only use personal information provided in your request to verify your
identity or authority to make the request. However, if we cannot verify your
identity from the information already maintained by us, we may request that
you provide additional information for the purposes of verifying your identity
and for security or fraud-prevention purposes.

If you submit the request through an authorized agent, we may need to collect
additional information to verify your identity before processing your request
and the agent will need to provide written and signed permission from you to
submit such request on your behalf.

California “Shine The light” Law

California Civil Code Section 1798.83, also known as the “Shine The light”
law, permits our users who are California residents to request and obtain from
us, once a year and free of charge, information about categories of personal
information (if any) we disclosed to third parties for direct marketing
purposed and the names and addressed of all third parties to which we
disclosed personal information in the immediately preceding calendar year. If
you are a California resident and would like to make such a request, please
submit your request in writing to us by using the contact details provided in
the section “Contact Information”

10.0  Changes to this Privacy Policy

We reserve the right to amend this Policy from time to time and will post such
amendments on this page. Therefore, please check back to this page regularly
so that you are always aware of our policies concerning information
collection.   If we materially change this Privacy Policy in a way that
affects how we use or disclose your personal data, we will provide a prominent
notice of such changes and the effective date of the changes before making
them.

11.0 Contact Information

You may contact us to exercise any of your rights or ask for more information
about your personal information and our privacy practices by contacting us at
privacy@sensaria.com
or contact us by mail at 501 innovation Ave, Morrisville NC 27560, attention
Privacy Officer.